Your own whey protein brand: private label protein powder from 500 units.
From the first brief to a pallet of tubs with your label: what happens in which week, what the minimum is, which decisions are yours, and what the cost of a finished tub is made of. Built on our own supply of EU whey protein.
Nordic Life Systems makes protein powder under your brand from 500 units per SKU: flavoured whey shakes on WPC80 Instant, isolate shakes on WPI90 Instant, clear whey drinks and goat whey shakes. The first production is ready 8 to 10 weeks after the brief, including formula, samples and label check; repeat orders take 6 to 8 weeks. The protein comes from our own EU dairy supply, and every batch is released with a Certificate of Analysis. Each product is quoted in writing on its own specification; the cost of a 1 kg tub is about 60% protein and 40% six further lines.
The process
From brief to shelf in five steps.
One project owner from the first call to the delivered pallet. You approve each step before the next one starts.
Brief
Products, flavours, target market, price point and first volume. A short call or a few lines in the form below is enough.
Day 1
Formula and costing
Recipe, protein per serving, the label text and a written specification, with each cost line shown separately.
1–2 weeks
Samples
Flavour samples for tasting rounds with your team, then a pilot batch for your approval.
3–4 weeks
First production
Blending, filling, sealing, labelling and release with a Certificate of Analysis for the batch.
8–10 weeks from brief
Repeat orders
Protein and packaging planned ahead against your forecast, so reorders do not wait for the next dairy allocation.
6–8 weeks
Minimum quantities
Finished product or bulk: two different minimums.
A finished product is counted in units, the protein itself in kilograms. Both routes run on the same EU whey supply.
Mixed pallets with several grades are possible from 300 kg. Finished products: each flavour and pack size is its own SKU.
What a tub costs to make
The protein is the biggest line, not the only one.
This is how the cost of a 1 kg tub of flavoured whey protein typically splits at a first run of 500 units. We do not publish white-label prices: every product is quoted in writing on its own specification.
Typical shares for a 1 kg tub, WPC80 Instant, flavoured, 500 units, ex works. Not a price list.
Cost line
What is in it
Share
Whey protein
About 850 g WPC80 Instant at the current market reference
~60%
Other ingredients
Flavour, sweetener, thickener, lecithin, and vitamins or creatine if specified
Blending, filling, sealing, labelling, packing; line set-up spread over 500 units
~9%
Quality and release
Raw-material CoA check, batch analysis, release, retained samples, traceability
~4%
Development and compliance
Recipe, samples, label check against EU rules; spread over the first run
~10%
Logistics
Pallet, transport to your warehouse, insurance
~5%
Reorders cost less, because development is paid once and the line set-up spreads over more units. How the whey price itself moves: whey protein price report.
Tubs, pouches and single-serve sticks: unbranded formats, filled and labelled under your brand.
Your decisions
Five choices shape the product.
We recommend, you decide. Each choice changes the label, the cost and the time to shelf a little.
01 · Protein
Which whey grade
WPC80 Instant for a creamy everyday shake, WPI90 Instant for a lean isolate shake, Clear WPI90 for a juice-style drink, goat whey for a specialist shelf. Not sure: the grade finder answers it in three questions.
02 · Flavour
Flavour and sweetener
Chocolate and vanilla carry about half the German market; pistachio, salted caramel and iced coffee are the current movers. Sucralose with acesulfame K is the standard, steviol glycosides for a natural line. Flavour library: sports catalogue.
03 · Pack
Tub, pouch or sticks
Tubs of 500 g to 1 kg, resealable pouches, or single-serve sticks for samples and gyms.
04 · Label
Label and claims
EU nutrition declaration, allergen marking and only authorised claims. We check the label before print.
05 · Origin
Germany or EU
Made in Germany at our German partner site, or made in the EU at our Bulgarian partner site: same standard, your positioning decides.
What does it cost to have protein powder made under my brand?
Every product is quoted in writing on its own specification, so we do not publish prices. As a guide to the structure: in a 1 kg tub of flavoured whey at a first run of 500 units, the protein is about 60% of the ex-works cost, and packaging, manufacturing, quality, development and logistics make up the other 40%. Reorders cost less per unit.
What is the minimum order?
500 units per SKU. Each flavour and each pack size counts as its own SKU. If you want the protein itself for your own production, bulk whey starts at 300 kg.
How long until the first products are ready?
8 to 10 weeks from the brief, including formula, samples, label check and production. Repeat orders take 6 to 8 weeks.
Can I use my own recipe?
Yes. Start from one of our ready formulas and adjust flavour, sweetener and pack, or develop a new recipe with us, with pilot samples before you commit to production.
Can the pack say “Made in Germany”?
Yes, when the product is made at our German partner site. Made at our Bulgarian partner site, the pack says “Made in EU”. Both work to the same GMP and HACCP standards and the same specification.
Do you offer halal products?
Yes. Halal-certified whey grades are available, and flavours are chosen to suit the certificate.
Do you store and ship to my customers?
We deliver the finished pallets to your warehouse or fulfilment partner. Storage and shipping to end customers are not done in-house; we can arrange logistics partners on request.
Send a few lines about your product: format, market, rough volume. Minimum orders: 500 units per SKU for sports nutrition, 60,000 capsules or 300,000 stick sachets for probiotics, bulk probiotic cultures from 10 kg. You get an answer within 24 hours.
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